What I Learned When I Left Providence and What I Want to Learn Now That I’m Back
by Madison Carter Two years ago, I quit my dream job. I worked very hard to get my job at Providence and, in all honesty, I loved everything about working here – the work, the people, my bosses, our beautiful office in the heart of Downtown Bakersfield. So, why on earth did I quit? It’s […]
Business Owners, Beware of Complacency
by Tracy Leach Recently, we took advantage of an opportunity to travel to Vienna, Austria for an international public relations conference. From a visitor’s perspective, it was incredible, but the professional take-aways were equally significant. No, not everyone is going to fly to Vienna for their professional development. But you should create a plan to […]
The Work-Life Juggle: Making the Best out of Busy
by Rachel Glauser As I sit here at my standing desk, I’m reminded of all the other “work healthy” tips and tricks we ought to be implementing into our busy professional lives. For the record, I do occasionally stand at the standing desk. Whether you’re a young buck or a seasoned professional, the public relations, […]
Your Brand is More than Your Logo
by Paige Logue, Project Assistant/Graphic Design At Providence, we are proud to be a well-rounded marketing and public relations firm. You will often hear us say, “We do it all, we do it well.” – Our expertise stretches beyond the basic knowledge of how to effectively target audiences. We are here to tell you that […]
How Much Should You Spend on Your Marketing?
Have you questioned your marketing budget for your small to medium sized B2B business? At Providence, we are experts in the field of creating marketing budgets to meet client’s needs and keeping on target for the duration of the budget. So, here’s the answer to the question: depending on the size of your business or […]
Groupthink: Something to Think About
By Alisía Sánchez As a public relations and marketing firm, Providence Strategic Consulting, Inc. must work collaboratively to achieve the client’s overall goal. While many companies and organizations may use a rigid decision-making process, we strive to work quickly and efficiently. Rarely do we adhere to a strict, pre-determined structure when it comes to determining […]
What Dogs can Teach Us about Great Communications
Dogs can teach us A LOT about thriving in the workplace, especially in a public relations firm. Public relations professionals have discovered the secret to being great communicators – it’s all about ‘going to the dogs.’ Here are a series of 4 tips we can learn from our furry friends about good communications: Be Positive! […]
7 Marketing Trends for 2019!
SPOILER ALERT: It’s 2019 and Blade Runner got a few things right. We are using artificial intelligence and video phones to communicate. We have the technology for a flying car and robots living among us. Despite the obvious differences between fiction and reality, Blade Runner did a respectable job of predicting human behavior and consumer preferences. Ridley […]
3 Things the United States Air Force Taught Me about Marketing
by Aaryck Enriquez 2006 – 2012 was a period of my life that will forever be defined by one thing: Air Force. Being an Airman taught me many life lessons; like how to fill out a USAF ID10t Form, when to “stop eating crayons” as my drill sergeant once put it, why I should remove […]
Why Our Intern Chose Marketing as Her Career
by Michelle Espinoza Marketing. What is marketing? Well, honestly, when I was in high school I had no clue what it was. I had an idea that it had something to do with advertising and sales, but now I know that marketing is more than just that. Advertising and sales are branches of marketing. […]